{"@name":"400f-jp","@path":"/japan/400f-jp","@id":"697ae905-df15-46f5-8e70-302aeca10b28","@nodeType":"mt:startup","jcr:createdBy":"admin","startupLongitude":"","startupCountry":{"@name":"japan","@path":"/plug-and-play/japan","@id":"b98d0089-3f4f-4b58-b01b-782a9f73fa9d","@nodeType":"mt:country","slug":"japan","jcr:createdBy":"admin","jcr:mixinTypes":["mix:versionable","mgnl:hasVersion"],"jcr:created":"2024-06-11T06:38:55.030Z","countryContinent":"Asia","mgnl:created":"2024-06-06T08:38:53.298Z","countrySortingOrder":"1","countryName":"Japan","mgnl:createdBy":"pnptc","jcr:predecessors":["49372c69-13cd-4de0-9b25-2b64513afdce"],"jcr:baseVersion":"49372c69-13cd-4de0-9b25-2b64513afdce","mgnl:comment":"","mgnl:lastModified":"2026-05-21T03:28:51.114Z","countryRegion":"Asia","jcr:isCheckedOut":true,"mgnl:lastModifiedBy":"k.hattori@pnptc.com","jcr:versionHistory":"b901feaf-1386-45bc-bb39-e04778c73ec8","@link":"https://public.dxp.playbook.vc/plug-and-play/japan.html","@nodes":[]},"startupLatitude":"","mgnl:created":"2026-04-21T15:01:47.879Z","startupUnicorn":false,"startupPlaybookID":"91264","startupIndustriesList-search":"cbf05043-f396-4e30-a63a-4cd20ab9367d","startupExit":false,"startupAccelerated":false,"startupDescription":"\"株式会社400F is a Fintech company dedicated to developing services that address challenges related to individuals' lives and assets.\n\nThrough the platform \"Okaneko,\" we connect individuals with financial concerns or questions to financial experts, providing a chat function for direct online consultations. Users can diagnose their financial situation by answering around 30 questions and receive advice from experts. Additionally, \"OkanekoBiz\" offers a sales tool for meeting potential clients nationwide online, supporting the streamlining of financial sales and digital transformation.\n\nMoreover, \"Okaneko Magazine\" delivers easily understandable information on financial matters and offers chat consultations with experts through a web magazine. Through these services, we aim to create a society where everyone can resolve financial issues and achieve their desired goals.\"","startupMainIndustry":{"@name":"fintech","@path":"/plug-and-play/fintech","@id":"cbf05043-f396-4e30-a63a-4cd20ab9367d","@nodeType":"mt:industries","industryLastInsightMain":"81ee25b5-a3c8-4915-96d9-4a7ed343b62e","slug":"fintech","jcr:createdBy":"admin","industryIsActive":true,"name":"fintech","jcr:mixinTypes":["mgnl:hasVersion"],"jcr:created":"2024-06-02T00:05:31.369Z","mgnl:created":"2024-05-08T14:46:56.693Z","industryDetailPage":"c8ea7ee2-cac4-44fb-a979-ae1cf5d452e9","industryTitle":"Fintech","mgnl:createdBy":"dmunoz","mgnl:comment":"","mgnl:lastModified":"2026-04-14T13:50:45.868Z","industryImage":"jcr:943f1f29-7d37-46a3-8432-4bcb0508ec34","mgnl:lastModifiedBy":"pnptc","@link":"https://public.dxp.playbook.vc/plug-and-play/fintech.html","@nodes":[]},"slug":"400f-jp","startupBatchesList-search":"","startupLocation":{"@name":"tokyo","@path":"/plug-and-play/tokyo","@id":"3323e74c-ecb6-4202-9c7f-71dfba5a0092","@nodeType":"mt:locations","jcr:createdBy":"admin","locationState":"Japan","locationTitle":"Tokyo, Japan","name":"tokyo","mgnl:created":"2024-06-04T09:01:59.480Z","locationLinkedin":"https://www.linkedin.com/company/plugandplayjapan/","jcr:baseVersion":"fd9bdbb1-9028-41b5-ad6c-20c1528b726c","locationIsActive":true,"locationCity":"Tokyo","locationAddress":"3 Chome-12 Shibuya","jcr:versionHistory":"f8b8012c-ea05-4ce9-85b6-0bb491cfbd0b","slug":"tokyo","locationMapLongitude":"139.6984865952797","locationMapLatitude":"35.65702868601926","locationDetailPage":"6614b460-dbe0-40ef-a547-893e7359f045","jcr:mixinTypes":["mix:versionable","mgnl:hasVersion"],"jcr:created":"2024-06-11T06:54:23.901Z","locationAdress":"Shibuya Dogenzaka Tokyu Building | 1F, 1-10-8 Dogenzaka, Shibuya-ku, Tokyo 150-0043, Japan","mgnl:createdBy":"amarin","jcr:predecessors":["fd9bdbb1-9028-41b5-ad6c-20c1528b726c"],"mgnl:comment":"","mgnl:lastModified":"2026-06-29T17:35:51.797Z","jcr:isCheckedOut":true,"locationCountry":"b98d0089-3f4f-4b58-b01b-782a9f73fa9d","mgnl:lastModifiedBy":"ajerrom","locationImage":"jcr:fe611d48-83e0-419c-862b-5983797835d5","@link":"https://public.dxp.playbook.vc/plug-and-play/tokyo.html","locationPartnersList":{"@name":"locationPartnersList","@path":"/plug-and-play/tokyo/locationPartnersList","@id":"e57c1ac7-e182-41b4-b394-0138f0d555e8","@nodeType":"mgnl:contentNode","mgnl:createdBy":"ajerrom","jcr:createdBy":"admin","mgnl:lastModified":"2026-04-14T13:50:48.322Z","jcr:created":"2026-06-29T17:35:54.994Z","mgnl:created":"2024-06-04T10:43:29.335Z","mgnl:lastModifiedBy":"pnptc","@nodes":[]},"locationIndustriesList":{"@name":"locationIndustriesList","@path":"/plug-and-play/tokyo/locationIndustriesList","@id":"b18f69d4-2f31-4f47-aac2-4dbed6c68e45","@nodeType":"mgnl:contentNode","mgnl:createdBy":"ajerrom","jcr:createdBy":"admin","mgnl:lastModified":"2026-04-14T13:50:48.322Z","jcr:created":"2026-06-29T17:35:54.995Z","mgnl:created":"2024-06-12T15:10:19.040Z","mgnl:lastModifiedBy":"pnptc","@nodes":[]},"@nodes":["locationPartnersList","locationIndustriesList"]},"startupOneLiner":"400F develops services to solve problems related to people's lives and assets.","startupTitle":"株式会社400F","startupWebsite":"https://400f.jp","jcr:mixinTypes":["mgnl:hasVersion"],"jcr:created":"2026-05-06T11:20:48.818Z","startupLogo":"https://cdn.playbook.vc/media/thumbnails/rymxtkqgngiy33iwvfjv_f3vYG2v?Expires=1776783826&Signature=M97PgyJiv2POmgQt79hDWLi~iKlgwmXsCWvdKLmM2eSb8zfOY08jPgg~2rsD~GULbewEVPfTFBvk~~GuTZjUHEoUceyAs7jyYVf825ARnR68XweIiX5gBLhLJLA3eiMbInWzUiIrzwZSJjJ12vPGdQEGGSEtzMpdsLdALRXzKWFSW7n4KNSSbprf9F3d9UcXEwjHidHjtLeFlyWkUxtLIbi8~5MSjqfhT5FRL7d0FbBlhRc2GAAfOW0OBlJhq00myeTz62q0FO6~HcKemjDQuwBZ9iDaqMIN7MK~Ufiu75qYQVx25sopRNjFTc6ILzH1gEc2IH~f9Pzk-V1A3qDK1g__&Key-Pair-Id=K1EZH924FG48TE","mgnl:createdBy":"pnp-rest-admin","mgnl:lastModified":"2026-05-06T11:24:05.708Z","startupIsActive":true,"startupPortfolio":false,"mgnl:lastModifiedBy":"superuser","startupIndustriesList":{"@name":"startupIndustriesList","@path":"/japan/400f-jp/startupIndustriesList","@id":"6acdddf0-fa81-43e0-b143-6db7856b9e95","@nodeType":"mgnl:contentNode","mgnl:createdBy":"pnp-rest-admin","jcr:createdBy":"admin","startupBatchesList-search":"","mgnl:lastModified":"2026-05-06T11:22:44.572Z","jcr:created":"2026-05-06T11:21:03.169Z","mgnl:created":"2026-04-21T15:01:50.756Z","mgnl:lastModifiedBy":"superuser","cbf05043-f396-4e30-a63a-4cd20ab9367d":{"@name":"cbf05043-f396-4e30-a63a-4cd20ab9367d","@path":"/japan/400f-jp/startupIndustriesList/cbf05043-f396-4e30-a63a-4cd20ab9367d","@id":"500a6b90-6bc9-4fe3-95c6-18f8a5ee588b","@nodeType":"mgnl:contentNode","mgnl:createdBy":"pnp-rest-admin","jcr:createdBy":"admin","startupBatchesList-search":"","startupIndustry":{"@name":"fintech","@path":"/plug-and-play/fintech","@id":"cbf05043-f396-4e30-a63a-4cd20ab9367d","@nodeType":"mt:industries","industryLastInsightMain":"81ee25b5-a3c8-4915-96d9-4a7ed343b62e","slug":"fintech","jcr:createdBy":"admin","industryIsActive":true,"name":"fintech","jcr:mixinTypes":["mgnl:hasVersion"],"jcr:created":"2024-06-02T00:05:31.369Z","mgnl:created":"2024-05-08T14:46:56.693Z","industryDetailPage":"c8ea7ee2-cac4-44fb-a979-ae1cf5d452e9","industryTitle":"Fintech","mgnl:createdBy":"dmunoz","mgnl:comment":"","mgnl:lastModified":"2026-04-14T13:50:45.868Z","industryImage":"jcr:943f1f29-7d37-46a3-8432-4bcb0508ec34","mgnl:lastModifiedBy":"pnptc","@link":"https://public.dxp.playbook.vc/plug-and-play/fintech.html","@nodes":[]},"mgnl:lastModified":"2026-05-06T11:22:44.418Z","jcr:created":"2026-05-06T11:21:03.171Z","mgnl:created":"2026-04-21T15:01:51.611Z","mgnl:lastModifiedBy":"superuser","@nodes":[]},"@nodes":["cbf05043-f396-4e30-a63a-4cd20ab9367d"]},"@nodes":["startupIndustriesList"]}