{"@name":"upcyclingpluschem-com","@path":"/plug-and-play/upcyclingpluschem-com","@id":"359fdc70-dfa6-4e59-9358-4eae735b47f5","@nodeType":"mt:startup","jcr:createdBy":"admin","startupLongitude":"-93.63191309999999","startupCountry":{"@name":"united-states","@path":"/plug-and-play/united-states","@id":"81353fe8-58cb-43f4-bd7f-0344eb78022a","@nodeType":"mt:country","slug":"united-states","jcr:createdBy":"admin","jcr:mixinTypes":["mgnl:hasVersion"],"countryContinent":"North America","jcr:created":"2024-06-11T06:47:30.360Z","mgnl:created":"2024-06-06T08:42:58.668Z","countrySortingOrder":"1","countryName":"United States","mgnl:createdBy":"pnptc","countryID":"1","mgnl:lastModified":"2026-04-14T13:50:58.566Z","countryRegion":"Americas","mgnl:lastModifiedBy":"pnptc","@link":"https://public.dxp.playbook.vc/plug-and-play/united-states.html","@nodes":[]},"startupLatitude":"42.0307812","mgnl:created":"2024-07-12T16:21:07.437Z","startupUnicorn":false,"startupPlaybookID":"83047","startupIndustriesList-search":"7da339c4-5172-4bdf-9785-de19567785c7,fedcf68e-6db7-4c50-9c7d-9d954e3e5c40","startupExit":false,"startupAccelerated":true,"startupDescription":"\"Upcycling+ is a pioneering company in the energy and sustainability sectors, specializing in the manufacturing of low-carbon, cost-competitive fuels for heavy fleets. \n\nUtilizing our proprietary plastic hydrogenolysis technology, we have developed innovative processes to selectively convert mixed plastic into high-value products. This approach offers a sustainable and economically viable alternative to traditional petrochemical methods, with reduced carbon footprint and competitive pricing. \n\nOur cutting-edge technologies, including specialized catalysts and reactor designs, eliminate the need for refinery-type processes, allowing us to produce a range of products such as diesel, kerosene, processing fluid, and lubricating oil. \n\nBy addressing the decarbonization goals of heavy fleets, Upcycling+ is driving innovation in the energy industry and contributing to a more sustainable future.\"","startupMainIndustry":{"@name":"energy","@path":"/plug-and-play/energy","@id":"7da339c4-5172-4bdf-9785-de19567785c7","@nodeType":"mt:industries","industryLastInsightMain":"6f8d4193-59bb-4e0f-a70f-c9380835beb6","slug":"energy","jcr:createdBy":"admin","industryIsActive":true,"name":"energy","jcr:mixinTypes":["mgnl:hasVersion"],"jcr:created":"2024-06-02T00:05:24.948Z","mgnl:created":"2024-05-14T04:59:43.775Z","mgnl:createdBy":"ajerrom","industryTitle":"Energy","industryDetailPage":"71b950df-6c92-4e07-89f2-f80d7dd5bbb2","mgnl:lastModified":"2026-04-14T13:50:45.867Z","industryImage":"jcr:f0947947-696b-48fc-83b8-d71de970238b","mgnl:lastModifiedBy":"pnptc","@link":"https://public.dxp.playbook.vc/plug-and-play/energy.html","@nodes":[]},"slug":"upcyclingpluschem-com","startupLocation":{"@name":"silicon-valley","@path":"/plug-and-play/silicon-valley","@id":"5f212fb1-242b-4c48-8675-1dba5292cb04","@nodeType":"mt:locations","jcr:createdBy":"admin","locationState":"California","locationTitle":"Silicon Valley, California","name":"silicon-valley","mgnl:created":"2024-05-27T06:53:33.551Z","locationLinkedin":"https://www.linkedin.com/company/plug-and-play-tech-center/","locationIsActive":true,"locationCity":"Silicon Valley","locationAddress":"440 N Wolfe Road","slug":"silicon-valley","locationMapLongitude":"-122.01288133068657","locationMapLatitude":"37.38444554719271","locationDetailPage":"f07482b1-a644-499f-9134-167d94296dfb","jcr:mixinTypes":["mgnl:hasVersion"],"jcr:created":"2024-06-02T00:10:29.215Z","locationAdress":"440 N. Wolfe Road, Sunnyvale, CA 94085","mgnl:createdBy":"dmunoz","locationPhone":"(408) 524-1400","locationSortingOrder":"1","mgnl:comment":"","mgnl:lastModified":"2026-04-14T13:50:48.303Z","locationMapCoordinates":"Location Map Coordinates","locationCountry":"81353fe8-58cb-43f4-bd7f-0344eb78022a","locationImage":"jcr:bf9ec2d8-72f8-4a6f-b49e-991886c52b47","mgnl:lastModifiedBy":"pnptc","@link":"https://public.dxp.playbook.vc/plug-and-play/silicon-valley.html","locationIndustriesList":{"@name":"locationIndustriesList","@path":"/plug-and-play/silicon-valley/locationIndustriesList","@id":"304037da-0641-40ef-bded-215f805d621a","@nodeType":"mgnl:contentNode","mgnl:createdBy":"dmunoz","jcr:createdBy":"admin","mgnl:lastModified":"2026-04-14T13:50:48.303Z","jcr:created":"2026-04-14T13:50:49.062Z","mgnl:created":"2024-05-27T06:53:33.551Z","mgnl:lastModifiedBy":"pnptc","@nodes":[]},"locationPartnersList":{"@name":"locationPartnersList","@path":"/plug-and-play/silicon-valley/locationPartnersList","@id":"2e273b57-00f0-455a-b3c0-43e391e3cb4c","@nodeType":"mgnl:contentNode","mgnl:createdBy":"dmunoz","jcr:createdBy":"admin","mgnl:lastModified":"2026-04-14T13:50:48.303Z","jcr:created":"2026-04-14T13:50:49.071Z","mgnl:created":"2024-05-27T06:53:33.551Z","mgnl:lastModifiedBy":"pnptc","@nodes":[]},"@nodes":["locationIndustriesList","locationPartnersList"]},"startupBatchesList-search":"","startupOneLiner":"We manufacture low-carbon, cost-competitive fuels to help heavy-fleet reach their decarbonization goal, based on our proprietary plastic hydrogenolysis technology.","startupTitle":"Upcycling+","startupWebsite":"https://upcyclingpluschem.com/","jcr:created":"2024-07-15T12:03:29.296Z","startupLogo":"https://cdn.playbook.vc/media/thumbnails/logo-high-resolution.png?Expires=1724758861&Signature=D3GhAnD8NKrAgegMSN0kPsQCJ-mseMIgeIAvi7iXZvBgNVfZvGNbmmZmn90i~twiEi2BhnuQ1ULtDZ0E7s4lo5SSV1EzxWhNdgpky0yaNr77TccUSaPz3wdHfc46jEaD-iEufS7M9Q2ifMUtr5ZP1O5jz--bsdFWE5zl6e1e~XgmhvIe~3KqRwHhRmTGIZ1P1fPwwPO-61fuwI4GEJBACjTqNoOaoytLZUT~-md6OBKw9ecWOt1p94kYSgLkGQKfWfM2brZ-d8iONuFclxvXRnb~eNTOGdxzCT9dfHJXMQSXDSE~eABPr-d6L29HYwMJNvBAH9nzkqvbjPC6Gz2NFg__&Key-Pair-Id=K1EZH924FG48TE","mgnl:createdBy":"pnptc","mgnl:lastModified":"2026-04-14T13:35:18.677Z","startupIsActive":true,"startupPortfolio":false,"mgnl:lastModifiedBy":"superuser","startupIndustriesList":{"@name":"startupIndustriesList","@path":"/plug-and-play/upcyclingpluschem-com/startupIndustriesList","@id":"37922cc6-19f5-4696-af1d-19eddbbb56be","@nodeType":"mgnl:contentNode","mgnl:createdBy":"pnptc","jcr:createdBy":"admin","startupBatchesList-search":"","mgnl:lastModified":"2026-04-14T13:35:13.088Z","jcr:created":"2026-04-14T13:35:07.867Z","mgnl:created":"2024-08-27T11:39:09.710Z","mgnl:lastModifiedBy":"superuser","7da339c4-5172-4bdf-9785-de19567785c7":{"@name":"7da339c4-5172-4bdf-9785-de19567785c7","@path":"/plug-and-play/upcyclingpluschem-com/startupIndustriesList/7da339c4-5172-4bdf-9785-de19567785c7","@id":"8b3d2df6-09fd-4e4a-b1e1-627d0a042a78","@nodeType":"mgnl:contentNode","mgnl:createdBy":"pnptc","jcr:createdBy":"admin","startupIndustry":{"@name":"energy","@path":"/plug-and-play/energy","@id":"7da339c4-5172-4bdf-9785-de19567785c7","@nodeType":"mt:industries","industryLastInsightMain":"6f8d4193-59bb-4e0f-a70f-c9380835beb6","slug":"energy","jcr:createdBy":"admin","industryIsActive":true,"name":"energy","jcr:mixinTypes":["mgnl:hasVersion"],"jcr:created":"2024-06-02T00:05:24.948Z","mgnl:created":"2024-05-14T04:59:43.775Z","mgnl:createdBy":"ajerrom","industryTitle":"Energy","industryDetailPage":"71b950df-6c92-4e07-89f2-f80d7dd5bbb2","mgnl:lastModified":"2026-04-14T13:50:45.867Z","industryImage":"jcr:f0947947-696b-48fc-83b8-d71de970238b","mgnl:lastModifiedBy":"pnptc","@link":"https://public.dxp.playbook.vc/plug-and-play/energy.html","@nodes":[]},"startupBatchesList-search":"","mgnl:lastModified":"2026-04-14T13:35:13.014Z","jcr:created":"2026-04-14T13:35:07.868Z","mgnl:created":"2024-08-27T11:39:11.935Z","mgnl:lastModifiedBy":"superuser","@nodes":[]},"fedcf68e-6db7-4c50-9c7d-9d954e3e5c40":{"@name":"fedcf68e-6db7-4c50-9c7d-9d954e3e5c40","@path":"/plug-and-play/upcyclingpluschem-com/startupIndustriesList/fedcf68e-6db7-4c50-9c7d-9d954e3e5c40","@id":"5470ece6-806a-41b5-aefa-2b4e42a6f9f0","@nodeType":"mgnl:contentNode","mgnl:createdBy":"pnptc","jcr:createdBy":"admin","startupIndustry":{"@name":"sustainability","@path":"/plug-and-play/sustainability","@id":"fedcf68e-6db7-4c50-9c7d-9d954e3e5c40","@nodeType":"mt:industries","industryLastInsightMain":"dcc65262-d538-4f95-9062-4f65447ed9a6","slug":"sustainability","jcr:createdBy":"admin","industryIsActive":true,"name":"sustainability","jcr:mixinTypes":["mgnl:hasVersion"],"jcr:created":"2024-06-02T00:06:18.419Z","mgnl:created":"2024-05-15T19:06:38.422Z","industryDetailPage":"fac81277-fa7f-4d37-909e-f3e7a65cf937","industryTitle":"Sustainability","mgnl:createdBy":"ajerrom","mgnl:lastModified":"2026-04-14T13:50:45.870Z","industryImage":"jcr:5bcbcb98-4304-4270-8dba-baf68c37b2b5","mgnl:lastModifiedBy":"pnptc","@link":"https://public.dxp.playbook.vc/plug-and-play/sustainability.html","@nodes":[]},"startupBatchesList-search":"","mgnl:lastModified":"2026-04-14T13:35:13.043Z","jcr:created":"2026-04-14T13:35:07.868Z","mgnl:lastModifiedBy":"superuser","mgnl:created":"2024-08-27T11:39:13.874Z","@nodes":[]},"@nodes":["7da339c4-5172-4bdf-9785-de19567785c7","fedcf68e-6db7-4c50-9c7d-9d954e3e5c40"]},"@nodes":["startupIndustriesList"]}